Sprinklr - Hook Explainer
INFO.
This epic explainer video was created for Sprinklr during my time at H4H. Conceptually, the video is meant to show a customer’s journey through a CXM experience. It was a genuinely collaborative effort, and I think most people on the team touched it in some way. What started out as a predominantly 2d effort, quickly evolved into requiring more complex 3d solutions to fulfill Sprinklr’s goals.
CREDITS.
Client - Sprinklr
Production Company - Hero 4 Hire Creative
Creative Director - Matt Nabosheck / Jane Wu
Animators - William Waller / Tyler Jordan / Evan Richards / Jon Anderson
Producer - Dana Isenberg
Sound Design - Joe Pleiman
Responsibilities:
0:00 - 0:13 Design / Modeling / Simulation / Lighting / Materials / Animation
0:13 - 0:19 Modeling / Simulation / Lighting / Materials / Animation
0:22 - 1:09 Modeling / Simulation / Lighting / Materials / Animation
1:43 - 1:55 Design / Modeling / Lighting / Materials / Animation